Hypebeast: The Reason Grado Labs Hasn’t Advertised Since 1964

We’re Hyped (we had to)

Hypebeast had heard about us, came to visit, saw we have never used billboards or commercials, and made a video on us. It’s nice when things work out like that. We haven’t had a need to advertise since 1964, word-of-mouth has always been strong enough to let people know we exist. We’re not anti-advertising at all, it’s just a nice feeling when you know someone heard of us because their friend recommended us. Will we ever advertise? Who knows if they’ll be a day where we have to. But for now, we’re good. See the video and read the story hereΒ or watch below: